From humble beginnings, WordPress autoresponders have grown into fully-featured solutions, with a number of plugins to choose. Here we discuss 3 best ones: GoodNews!, MyMail and RapidMailer.
Why Not Use Online Autoresponder Services?
With heavyweights such as Aweber, GetResponse and Mailchimp around, why bother with WordPress autoresponder plugins in the first place? While online autoresponder services have been around for a while and are quite reliable, I can think of 3 big advantages in favor of WordPress sutoresponder plugins:
- No Ongoing Costs
I don’t know about you, but I am not a great fan of subscriptions, I prefer one-off payments.With subscriptions, you get progressively penalized with higher and higher fees as your list grows. It doesn’t matter whether you list is responsive or ‘cold’, it matters not whether you’re making any money off of your list or not, you end up paying $500 per month or more just for having a big list. Why do it, if a WordPress autoresponder can do an equally good job for a small one-off fee?
- Peace of Mind
Do you know that your account with an online autoresponder service can get suspended or cancelled overnight, for a variety of reasons? It is known to happen, and it can hit your pocket hard, undermine the trust your customers have in you, and bring your sales funnel to a halt. There are no such risks when your autoresponder is installed on your own WordPress site.
- You’re in Full Control
With the online autoresponder services you’re NEVER in control. When you want to move people from one service to another, they’re forced to confirm it yet again – and many do not understand why do they have to do it all over again, and you lose a solid percentage of your list. Also, when people purchase your product, why force them into additional confirmations? With some of these services, you even have to ask for permission when you change the subject line of some of the subscription messages, as if you were a fifth-grader. By contrast, when you use autoresponder plugin for WordPress, you’re the boss!
Ideal Entry Level: GoodNews! Autoresponder and Newsletter Plugin
With the price tag set ridiculously low at $18, GoodNews! is the ideal entry-level autoresponder for WordPress. Yet, you get an impressive amount of functionality:
- Unlimited number of autoresponder campaigns
- Unlimited number of newsletters / broadcasts
- Send to multiple lists
- Auto-subscribe users to a list when they sign-up for your blog
- Easy import and export of subscribers
- Create custom fields and use them in your messages
- Single opt-in or double-opt-in
- Embed the opt-in forms into other websites
- Add ReCaptcha human check
- 4 ways to schedule your campaigns